When working on a new logo, Sir Lion Labs will start by sketching out some concepts on paper to get some rough ideas. Then, we will input them into the computer and create a layout of a few different styles which might spark interest for the client’s new look. Some concepts resemble the old branding with the puzzle globe while others move in a completely different direction. Having just built them a brand new website, we aimed to create a new logo with respect to their new online presence.
If you’re interested in seeing the process, check out our blog post:
How we created a fresh new logo design for Cargo Express Freight